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Strategy in Airline Loyalty: Frequent Flyer Programs PDF




by Evert R. de Boer : Strategy in Airline Loyalty: Frequent Flyer Programs

ISBN : #3319625993 | Date : 2017-10-25

Description :

PDF-8e23d | This book offers the first comprehensive exploration of frequent flyer programs. By combining academic research with extensive insights and examples from the actual business world, it explores the key drivers and strategies of airline loyalty marketing today in an unprecedented manner. Strategy in Airline Loyalty also explores how the programs have evolved over time from marketing programs to fin… Strategy in Airline Loyalty: Frequent Flyer Programs


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[Pub.57JIW] Strategy in Airline Loyalty: Frequent Flyer Programs PDF | by Evert R. de Boer


Strategy in Airline Loyalty: Frequent Flyer Programs by by Evert R. de Boer

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The Blog Ahead: How Citizen-Generated Media Is Radically Tilting the Communications Balance PDF




by R. Scott Hall : The Blog Ahead: How Citizen-Generated Media Is Radically Tilting the Communications Balance

ISBN : #1600370454 | Date : 2006-04-01

Description :

PDF-f1f2d | THE BLOG AHEAD One of the Internet pioneers takes a look at the impact-and future-of the Blog Revolution. Ideas are flashing around the world at light speed, and R. SCOTT HALL, an Internet pioneer from the early days at CompuServe and online entrepreneur, explores and brilliantly illuminates the way blogs are transforming the way human beings connect minds. Bloggers, Hall maintains, are at the for… The Blog Ahead: How Citizen-Generated Media Is Radically Tilting the Communications Balance


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[Pub.57DQZ] The Blog Ahead: How Citizen-Generated Media Is Radically Tilting the Communications Balance PDF | by R. Scott Hall


The Blog Ahead: How Citizen-Generated Media Is Radically Tilting the Communications Balance by by R. Scott Hall

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Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies PDF




by Wen Chen Hu : Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies

ISBN : #1615207619 | Date : 2010-02-01

Description :

PDF-a9914 | Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies offers 22 outstanding chapters from 71 world-renowned scholars and IT professionals covering themes such as handheld computing for mobile commerce, handheld computing research and technologies, wireless networks and handheld/mobile security, and handheld images and video. It includes research and development results of… Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies


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Handheld Computing for Mobile Commerce: Applications, Concepts and Technologies by by Wen Chen Hu

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Transform Your Supply Chain: Releasing Value in Business (Smart Strategy) PDF




by Jon Hughes : Transform Your Supply Chain: Releasing Value in Business (Smart Strategy)

ISBN : #1861520549 | Date : 1998-03-26

Description :

PDF-61542 | Transform Your Supply Chain comprehensively covers the field of strategic supply chain management. It takes a direct but challenging approach to the subject and uses international case studies to bring it to life. It enables the reader to: understand the different types of supply chain and trading relationships; plan a business development strategy for boosting profitability across the supply chai… Transform Your Supply Chain: Releasing Value in Business (Smart Strategy)


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[Pub.91EsS] Transform Your Supply Chain: Releasing Value in Business (Smart Strategy) PDF | by Jon Hughes


Transform Your Supply Chain: Releasing Value in Business (Smart Strategy) by by Jon Hughes

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by Ric Shreves : Social Media Optimization For Dummies

ISBN : #1119016096 | Date : 2015-04-20

Description :

PDF-879f0 | Optimize, optimize, optimize to get the most out of your company’s social media presence As it turns out, social media is good for a lot more than funny cat videos, memes, and sharing what you’re eating for lunch with the world. As the social media sphere continues to grow and be redefined, it’s more important than ever to arm yourself with the latest information on how you can use it to drive tr… Social Media Optimization For Dummies


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Social Media Optimization For Dummies by by Ric Shreves

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Cases on Worldwide E-Commerce: Theory in Action PDF




by Mahesh S. Raisinghani : Cases on Worldwide E-Commerce: Theory in Action

ISBN : #1930708270 | Date : 2001-07-01

Description :

PDF-07ff1 | ###############################################################################################################################################################################################################################################################… Cases on Worldwide E-Commerce: Theory in Action


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Marketing without Wires: Targeting Promotions and Advertising to Mobile Device Users PDF




by Kim M. Bayne : Marketing without Wires: Targeting Promotions and Advertising to Mobile Device Users

ISBN : #0471129607 | Date : 2002-05-06

Description :

PDF-d9948 | Practical advice and guidance for anyone who wants to serve the mobile consumer market Written by Kim Bayne, formerly the host of the popular public radio program “The Cyber Media Show with Kim Bayne,” this book uses cutting-edge case studies of early adopters who are setting the trends for mobile advertising to explain the major differences and similarities between wired and wireless marketing to… Marketing without Wires: Targeting Promotions and Advertising to Mobile Device Users


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Marketing without Wires: Targeting Promotions and Advertising to Mobile Device Users by by Kim M. Bayne

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GroundWork: The Foundation for an Unshakable Brand PDF




by Mr. Benjamin E. Warsinske : GroundWork: The Foundation for an Unshakable Brand

ISBN : #1540766640 | Date : 2016-12-01

Description :

PDF-8554c | GROUNDWORK is an actionable quick-read that delivers deep value on the subject of brand strategy. There is an inherent shift happening among consumers away from traditional products and services and moving into experiences. We are entering a world where the lines are blurring between reality and digital. How brands choose to develop deep relationships with their customers will determine their su… GroundWork: The Foundation for an Unshakable Brand


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GroundWork: The Foundation for an Unshakable Brand by by Mr. Benjamin E. Warsinske

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(Not) Getting Paid to Do What You Love: Gender, Social Media, and Aspirational Work PDF




by Brooke Erin Duffy : (Not) Getting Paid to Do What You Love: Gender, Social Media, and Aspirational Work

ISBN : #0300218176 | Date : 2017-06-27

Description :

PDF-0c69d | An illuminating investigation into a class of enterprising women aspiring to “make it” in the social media economy but often finding only unpaid work Profound transformations in our digital society have brought many enterprising women to social media platforms—from blogs to YouTube to Instagram—in hopes of channeling their talents into fulfilling careers. In this eye-opening book, Brooke E… (Not) Getting Paid to Do What You Love: Gender, Social Media, and Aspirational Work


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(Not) Getting Paid to Do What You Love: Gender, Social Media, and Aspirational Work by by Brooke Erin Duffy

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Civility in the Digital Age: How Companies and People Can Triumph over Haters, Trolls, Bullies and Other Jerks (Que Biz-Tech) PDF




by Andrea Weckerle : Civility in the Digital Age: How Companies and People Can Triumph over Haters, Trolls, Bullies and Other Jerks (Que Biz-Tech)

ISBN : #0789750244 | Date : 2013-02-23

Description :

PDF-2c17e | Re-civilize Life Online!   PROVEN Conflict Management and Prevention for Social Media and the Web   Ever seem like the Web is just one big screaming match? Ever feel like you’re refereeing a worldwide tantrum on YOUR social media sites, blogs, and online forums? That’s not good for your goals—or your sanity. Stop. Now. Step back. Take a breath. And solve the problem. Thought you cou… Civility in the Digital Age: How Companies and People Can Triumph over Haters, Trolls, Bullies and Other Jerks (Que Biz-Tech)


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